My book Paid Attention is now available in the UK!
Exciting. Also it has a new website!
Here are some nice things people have said about.
"A new marketing philosophy for our time" – Ben Richards, Global Chief Strategy Officer, Ogilvy
"Paid Attention is a must read for anyone struggling to understand media's changing relationship with consumers in a world being transformed by digital." – Dave Flynn, Chief Creative Officer, Endemol
"the advertising/communications/ideas book of the year." - Adam Ferrier, Chief Strategy Officer, Cummins & Partners
2 responses to “Paid Attention Launches in UK”
Ideas to ponder, practice and share. Thank you.
great ideas.
http://uonlibrary.uonbi.ac.ke/