Category: Uncategorized

  • Did I mention I wrote a book? It’s called Paid Attention – lots of very smart, creative people have said nice things about it.  It comes out April 3rd in the UK, April 28th in USA.  You can pre-order it from Amazon.  I will refrain from writing anymore for the time being, because trailer. 

  • [Click to Expand] The lovely Merry Baskin sent me a copy of Admap from October 2014 [which is great] because it features a History of Planning piece she wrote, that kindly mentions me. It suggests that my IPA Excellence Paper was "a landmark in communication planning", which is high praise indeed, especially coming from Merry.…

  • is the name of my new monthly column for ADMAP – you can read it on the WARC blog. The first column is called:  "Should brands be content with content?"

  • Do you live in or near Tampa, FL?  I'm coming to to you! MARCH 6th 2015 The nice people at the Gasparilla Interactive Festival have very kindly asked me to do a keynote. I"m going to speak about some of the ideas in my book, some of things we've learned as an itinerant consultancy, some…

  • I'm doing a webinar for the lovely people at WARC – see above for details, click above to register. It will pull from the Genius Steals philosophy and methodology. Don't worry it's not some silly proprietary process thing – just a set of beliefs and some tools and that.  And there will be jokes! And…

  • When I was a kid, my parents had a rule whereby they would never say no to buying me books or comics because reading is awesome and so are they.  I have kept this rule myself as an adult, because reading is awesome. This, when coupled with the fractured attention span I have because Internet,…

  • Campaign Asia asked me to write a few lines about drones and marketing. I like robots. And drones.  But it's not really about that. Well, the piece is, but the point isn't. There's a reason marketers and agencies love the next big shiny thing.  Novelty hacks the attention system – it captures attention and activates…

  • The nice people at Campaign US reached out to see if we wanted to write something before the end of the year.  Rosie and I thought we'd write a list of predictions for advertising – as one so often does / reads at the year end – but, y'know, make it funny. Here's the first…

  •  is a show, like a television interview show, online.  They call them them netcasts on TWIT.TV but that terminology doesn't really help. Because media assemblages have been decompiled, and we don't have the right words in place yet. Or maybe we do, but they are hampered with legacy channel based associations.  Anyhoo.  I did a…

  • [seen in Dubai, November 2014] July 2012: HSBC 'sorry' for aiding Mexican drugs lords, rogue states and terrorists Lawmakers hammered the British-based bank over the scandal, demanding to know how and why its affiliates had exposed it to the proceeds of drug trafficking and terrorist financing in a "pervasively polluted" culture that persisted for years.…