Perhaps things only become culturally significant once they’ve been re-appropriated.
The Christmas discount [e] voucher surfaced last winter, and made some news, and this year there has been a flurry of social coupons.
Then there was the hoax – a 60% off Gap voucher – and now we have this cheeky little spoof from the lovely people at digital strategy shop Hyper, offering 20% off:
"strategies relating to the sending of Christmas vouchers over the internet"
I’ve a soft spot for agencies making content without clients – agency generated content, if you will.
2 responses to “Xmas Voucher”
That’s great!
However ‘Agency Generated Content’ as a term should be reserved for shitty user generated content projects where all the content is actually generated by the agency rather than real people. i.e. a large percentage of them…
We rather liked this: http://t4w.blogs.com/spinningaround/2007/11/gap-the-bain-of.html fella, a 100% off at Gap voucher that was doing the rounds last week.